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Thoughts, Tips, and Stories from the Book World
A photorealistic mockup can increase Amazon click through rates by up to 40 percent. Here is why and how to get the most out of yours.
Read Full ArticleWith over 120 million members browsing themed lists, here is my proven strategy for getting your book on the highest traffic lists.
Read Full ArticleMost book trailers fail. The best ones hook you in three seconds and build intrigue. Everything I have learned from producing 150+ trailers.
Read Full ArticleBook clubs are the secret weapon of bestselling authors. How to create compelling discussion guides and build lasting relationships.
Read Full ArticleCommon habits could be causing irreversible damage right now. The five biggest threats and exactly how to protect against them.
Read Full ArticleNot all first editions are created equal. Publisher specific identification points from the 19th century to today with photographs.
Read Full ArticleCurrent trends, emerging categories, and predictions for where the market is headed over the next five years.
Read Full ArticleEvery step of a successful launch in a clear timeline starting 12 weeks before publication day. Mockups, trailers, Goodreads, and more.
Read Full ArticleFrom Gutenberg Bibles to Shakespeare Folios. The remarkable stories behind multimillion dollar book sales.
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